{"id":1308,"date":"2019-05-14T12:45:40","date_gmt":"2019-05-14T19:45:40","guid":{"rendered":"https:\/\/fcpine.com\/?p=1308"},"modified":"2019-05-14T12:45:42","modified_gmt":"2019-05-14T19:45:42","slug":"how-to-come-up-with-blog-post-ideas","status":"publish","type":"post","link":"https:\/\/fcpine.com\/how-to-come-up-with-blog-post-ideas\/","title":{"rendered":"How to come up with blog post ideas"},"content":{"rendered":"\n

Let’s talk today about writing, shall we? <\/p>\n\n\n\n

Super meta, I know. And yes, I know that’s not even a thing kids are saying these days, but I’m going to go with it. <\/p>\n\n\n\n

One of the things I coach clients on all the time is the importance of writing blog posts. <\/p>\n\n\n\n

Blog posts are important!<\/h2>\n\n\n\n

Here’s why: <\/p>\n\n\n\n

One post can produce a weeks worth of social media posts and a small snippet for your newsletter on top of being a great piece of content for your website. <\/p>\n\n\n\n

And great pieces of content are even better for SEO. <\/p>\n\n\n\n

Blogs tell google that you’re consistently adding relevant and useful information to your website. It’s not an old site you built in 2001 with flash so you could “have a website.” It’s a relevant, useful place for visitors to find the information they need. <\/p>\n\n\n\n

And you’re constantly adding to it every time you blog. <\/p>\n\n\n\n

You’re adding value in the form of great content when you blog.<\/p>\n\n\n\n

So if you’re not already blogging, START BLOGGING.<\/p>\n\n\n\n

Ok, now that we have that out of the way, let’s talk about WHAT you should be blogging about.<\/p>\n\n\n\n

Your brand, your business, and your key topics.<\/h2>\n\n\n\n

Every business is a brand. Every brand has the same 3-4 general topics they talk about over and over again. <\/p>\n\n\n\n

What are those topics for your business? (Or, if you’re an individual artist or actor or musician, what are the things you talk about all the time?)<\/p>\n\n\n\n

Maybe it’s food, exercise, and mindfulness. <\/p>\n\n\n\n

Maybe it’s new music, current music, and inspiration.<\/p>\n\n\n\n

Maybe it’s voiceover work, acting, and directing. <\/p>\n\n\n\n

See how general those topics are? <\/p>\n\n\n\n

What are yours? <\/p>\n\n\n\n

Ready for the hard work?<\/h2>\n\n\n\n
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Turn on your favorite music.<\/p>\n\n\n\n

Burn your favorite candle.<\/p>\n\n\n\n

Grab your favorite daytime drink.<\/p>\n\n\n\n

Now, take a sheet of paper and create a column for each of your topics.<\/p>\n\n\n\n

*You should NOT have more than 5. If you can keep it to 3-4 you’re in great shape. <\/p>\n\n\n\n

List every question you get asked or every soap box you get on for each of those topics. <\/p>\n\n\n\n

Here’s an example: If my topic is pineapples, a list of questions could be: <\/p>\n\n\n\n

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